If you've never run a marathon before is it realistic that you're going to be able to complete it the first day? "Small Business Stacey" shares how to treat your marketing like a marathon so you do cross the finish line and have tremendous success.
"Small Business Stacey" was asked by a leading marketing firm what she thought the next big tool, trend or technology would be that small business owners should use for the marketing in 2018. Her answer will probably surprise you.
There are 3 elements your small business marketing needs to have in place to get people to respond to your advertisements. "Small Business Stacey" shares an example of a business that totally missed the mark and what they could have done better in their advertising message.
How can you get your customers, clients or patients' attention during the holidays? "Small Business Stacey" shares an example of a realtor who did a brilliant Thanksgiving holiday promotion.
Looking for a free marketing strategy that generates buzz? "Small Business Stacey" shares how incorporating two words into your marketing plan will get customers, clients, and patients excited about their purchase and eager to spread your brand to friends, family and more.
This is probably the most critical concept to the ongoing longevity of your business. What Is Your Time Worth? "Small Biz Stacey" clearly lays out in this episode why it is a necessity to put a value on your time and only work on tasks that bring in dollars that are equal to or greater to what your time is worth and delegate the tasks that you lack expertise which will just end up being a time suck.
When it comes to small business marketing, most people think "bigger is better". "Small Business Stacey" shares why that's just not true and how small business owners can get BIG results by going small.
Google just released a new feature that will greatly help small and local businesses. "Small Business Stacey" shares how the new Google Appointments feature works and how to set it up in your business.
In this episode "Small Biz Stacey" will clearly illustrate while at a seafood festival why lines breed lines and why height clearly makes you stand out amongst a crowd. Listen to the podcast, you will quickly learn why people tend to gravitate and be curious when there is a line.